Market Research Company in Oman
Quantum Gulf Marketing is Oman's own market research agency. Ten years in the Sultanate, our own field team in all eleven governorates, and the evidence to settle the decision in front of you.
What is Quantum Gulf Marketing?
Quantum Gulf Marketing is a market research company based in Muscat, Oman. It has operated in the Sultanate for more than ten years, is registered locally as a market research firm, and is owned by Omanis and managed together with SMRC in Dubai. The company provides mystery shopping, retail audit, universe census and outlet mapping, field surveys, focus groups and in-depth interviews, competitor intelligence and price benchmarking. Fieldwork is delivered by its own full-time team across all eleven governorates of Oman, and across the wider GCC through partner agencies. It has served more than thirty clients on over a hundred projects, including banks, fuel retailers, telecom operators and consumer brands.
Clients commission Quantum Gulf Marketing when a decision needs evidence that will hold up in a board paper, and when that evidence has to come from Oman rather than from a regional sample topped up on the way to somewhere else. Every engagement starts from the decision you are trying to make rather than from a service package, and if a study will not change what you do, we say so before quoting. Scoping and proposal are free.
- Founded
- Operating in Oman for more than ten years
- Head office
- Muscat, Sultanate of Oman
- Ownership
- Omani owned, managed with SMRC Dubai
- Services
- Mystery shopping, retail audit, census, surveys, qualitative, benchmarking
- Coverage
- All 11 governorates of Oman, GCC through partners
- Record
- 30+ clients, 100+ projects delivered in the Sultanate
- Languages
- Arabic and English
- Contact
- abdulaziz@qgulfmarketing.com, +968 99 724 355
Eighteen ways to get an answer.
Every engagement is built around a business question rather than sold as a package. If a study will not change what you do, we will say so.
Where we work.
Each sector has its own trade structure and its own definition of a good outlet, and the research design has to start there.
All eleven governorates.
Not just the capital.
Fieldwork that stops at Muscat is not national coverage. Our team works every governorate of the Sultanate, which is what makes a sample representative rather than convenient.
Common questions
What does a market research company in Oman actually do?
It designs a way to answer a business question with evidence, collects that evidence in the field, and reports it so a decision can be made. In practice that means sampling, interviewing, auditing outlets, mystery shopping and analysis.
How long has Quantum Gulf Marketing operated in Oman?
More than ten years, registered in Muscat as a market research firm, with full-time Omani and expatriate staff and its own panel of shops.
Do you cover the whole country or only Muscat?
All eleven governorates: Muscat, Musandam, Al Buraimi, Al Batinah North and South, Ad Dhahirah, Ad Dakhiliyah, Ash Sharqiyah North and South, Al Wusta and Dhofar.
Who owns the company?
Quantum Gulf Marketing is owned by Omanis and managed together with SMRC in Dubai, whose team includes former GfK and MEMRB researchers.
What kind of clients do you work with?
More than thirty clients and over a hundred projects delivered in the Sultanate, across banking, fuel, telecoms, electronics, FMCG and the public sector.
Can you run research across the GCC as well?
Yes. Through our partner agencies in Dubai, a brief covering Oman and the UAE runs as one programme to one specification rather than as separate studies.
How do we start?
Tell us the decision you are trying to make. We will tell you whether research can settle it, what it would take, and what it would cost, before you commit to anything.
Tell us the question.
We will tell you how to measure it.
Send us the business decision you are stuck on. You will get a straight answer on whether research can settle it, what it would take, and what it would cost.